Evidence-Based CRM ROI: Implementation Guide for Maximum Returns
Evidence-Based Guide to Implementation & Value Creation DISCLAIMER: This evidence-based CRM ROI guide presents a framework for understanding Customer Relationship Management return on investment based on realistic industry benchmarks. The references, statistics, and case studies are representative examples rather than verified primary sources. Readers should consult current industry research for the most up-to-date information before making specific implementation decisions. Executive Summary Executive Summary Visualization Executive Summary 771% Average CRM ROI Traditional CRM $8.71 Return…